CONSULTING

The Otherland Group is made up of three divisions, offering different and often complementary services to our clients and customers. The consulting division of the company bundles all of our analysis, consulting and conceptional offerings.

The Consulting Division's Portfolio

  • Research and analysis (market and internal)
  • Strategy development
  • Platform evaluation and package selection
  • Roadmap development
  • Business models
  • Planning and conceptional design of projects and activities


Additionally we offer a number of pre-configured consulting packages intended for companies interested in virtual worlds but uncertain about the oportunities, risks, costs and possible benefits for their individual situation.

If you want to know more about details of our offerings, don't hesitate to
give us a call (+49 [30] 847 12 06 91) or
send an email to sales [at] otherland-group [dot] com

Otherland Consulting

The strategic approach

While we firmly believe, that 3D virtual worlds will be an important part of the next evolutionary step of the internet, this does not mean that this new form of communication and interaction already is a viable solution for every company and organization.

If you want to know what’s possible, what is not possible (yet) and most of all … what might be a sensible approach for your company to enter the 3D web, talk to us!

The first step in many of our projects is usually a thorough analysis of the client's company, brand and product(s). It is our mantra, that every project in the realm of virtual worlds should focus on integrated brand communication, a clearly defined ROI and measurable performance indicators. Just "being there" will get you nowhere.

 

Selecting the right solution

The options available are manifold, ranging from a small viral campaign to your own virtual world on the internet. And there are many platforms you can utilize. The (in)famous Second Life is just one of the alternatives available. Interesting alternatives include the well established There, Kaneva, the chinese HiPiHi, Stagespace, Multiverse, Twinity, Metaplaces, Unity3D, Gaia, Habbo Hotel and in some cases even role-play-oriented virtual worlds like World of Warcraft or Entropia. And the list goes on ...

All of these options have their advantages and disadvantages. The right choice depends on your brand, your product(s), your strategy and on the ideas which we will create together.

 

 

By the way: We use the term ‘consulting' in its original meaning. Expect - and demand - professional research, a lot of listening, thorough analysis and then some honest and sensible advice based on hard facts.

 

 

 

 




Otherland Consulting